Winning Edge #61 – Spiking your audience’s attention

Winning Edge gives you the tools you need to lead and influence in the political and policy arenas. Every other week, Winning Edge releases short (approximately 5-minute) spots—or “snacks”—focused on one of four areas: fundraising, media, policy, or persuasion.

Listen to Snack #61 below, where we share how to add spikes along the power line of your audience’s attention.

You can also click here for the transcript or here for an informative handout.