Winning Edge #57 – Say It Until It Sticks

Winning Edge gives you the tools you need to lead and influence in the political and policy arenas. Every other week, Winning Edge releases short (approximately 5-minute) spots—or “snacks”—focused on one of four areas: fundraising, media, policy, or persuasion.

Listen to Snack #57 below, where share a story of painting barns that underscores the importance of saying it until it sticks!

You can also click here for the transcript or here for an informative handout.