Winning Edge #40 – The Scrooge Story Strategy (audio)

Winning Edge gives you the tools you need to lead and influence in the political and policy arenas. Every other week, Winning Edge releases short (approximately 5-minute) spots—or “snacks”—focused on one of four areas: fundraising, media, policy, or persuasion.

Listen to Snack #40 below, where we share the 3-part Scrooge Story Strategy: Look Back, Look Down, and Look Forward. Or, click here for the transcript or here or an informative handout.