Winning Edge #20 – Overcoming Fundraising Fears: The ‘Ladder Approach’ (Audio)

Winning Edge gives you the tools you need to lead and influence in the political and policy arenas. Every other week, Winning Edge releases short (approximately 5-minute) spots—or “snacks”—focused on one of four areas: fundraising, media, policy, or persuasion.

Listen to Snack #20 below on how the ‘Ladder Approach’ can help you overcome fundraising fears. Or, click here for the transcript or here for an informative handout.